CPN UML Sends Mission Jagaran Campaign Plan to Central Members

Kathmandu. CPN UML has sent a detailed action plan for the Mission Jagaran campaign with the responsibility of restoring the party's lost prestige and achieving success in the upcoming local and provincial elections to the central members.

The concept of Mission Jagaran, sent with the responsibility of all party central members, elaborately analyzes the review of the last election, the reasons for the party's defeat, and the reasons for the workers and the public being disappointed with the party. The document sent by the party mentions that the public, who were excited due to the left-wing alliance in the 2074 elections, became disappointed and migrated due to the inability to sustain the party unification with Maoist and later the split of UML.

"The public mandate that was excited by the general elections of 2074 and the formation of the CPN has also become disappointed due to the dissolution of the CPN and the split of UML, and has gradually been attracted to alternative forces," it is stated in the concept of the Mission Jagaran campaign prepared by the party. "Rastriya Swatantra Party, which has become the main force in Nepal's politics due to the general elections, is a result of Nepal's unstable politics and geopolitical games."

UML believes that the impact of not being able to publicize the good work done by the party and the party leadership to the general public has reached the common people. Due to this, the document mentions that the destructive events of August 23 and 24 occurred and the country was pushed towards planned regression. According to Niraj Acharya, head of the party's publicity and publication department, the concept paper was prepared in a detailed and simple language with the objective that the leaders taking responsibility for the Mission Jagaran campaign would be clear about the background of the current politics, the reasons for the electoral defeat, and the future policy of the party.

According to him, the party center thought that the party leaders would clearly understand the political ups and downs of the past, evaluate the party's politics after the elections, and convey the correct message to their subordinates. "All comrades will study the document sent by the party center in detail. The reasons for the party's weakness, foreign interference, and the use of algorithms against UML in the elections are explained in detail," Acharya said. "We have sent the Mission Jagaran document mentioning the digital war that UML needs to fight, its use, improving relations with the public, and methods of operating the committee system."

To improve relations with the public, UML has put forward the policy of '6 J's'. Accordingly, "Let's go to the public, listen to the public's issues, become popular, mobilize people's organizations, embrace the people's multi-faceted policy (JBP), and prepare qualified and capable leadership that can achieve success in competition at every level based on public opinion surveys." is mentioned in UML's document.

UML has prioritized digital organization and effective publicity. The party has issued instructions to the workers to make extensive use of social media. It has also told the workers to pay special attention to 'algorithm' and 'perception management'.

The responsibility of the party leaders has been assigned in the 31-page concept paper. According to Chief Acharya, all central members have been given the responsibility of municipalities. In places where central members are insufficient, other party leaders have also been given responsibilities. Monitoring arrangements have also been made to check whether the leaders assigned responsibilities are working on the ground. Acharya said that the leaders sent from the center have been urged to stay in the homes of the public rather than in hotels. According to Acharya, this campaign and responsibility will continue until the upcoming local and provincial elections.