Apple Appoints John Ternus as New CEO to Succeed Tim Cook

California. American multinational technology company Apple Inc. has appointed John Ternus as its new CEO. The appointment was made on Monday. He will replace current CEO Tim Cook. The company has changed its leadership during a time of intense competition driven by artificial intelligence (AI). 

Ternus joined Apple's product design team in 2001. He was appointed Vice President of Hardware Engineering in 2013. In 2021, he joined the company's executive team as Senior Vice President of Hardware Engineering.

Ternus has led the development of Apple's major products, including the iPhone, iPad, Mac, Apple Watch, and AirPods. He is considered to have made a significant contribution to increasing the sales and market share of Mac computers. Recently, he played a role in the biggest change to the iPhone since 2017 by introducing new designs such as the "iPhone Air".

Ternus will assume the role of CEO starting September 1. Tim Cook will become Executive Chairman. Ternus will also join Apple's board on the same day. Before joining Apple, Ternus worked as a mechanical engineer at Virtual Research Systems. He holds a bachelor's degree in mechanical engineering from the University of Pennsylvania. This leadership change is expected to lead Apple into a new era where the impact of AI technology is growing.